Hugo Boss , world famous menswear brand . She stands out through her colorful costumes. You should know that Boss is an influential brand and not a luxury one. However, it is surprising to see her evolve in the world of sport. Discover the sports collection it offers.

The Hugo Boss story

Created in 1924 by Hugo Ferdinand Boss, he established a small workshop where he began to sell work clothes, windbreakers and men's shirts. At the end of the 1960s, he started making suits in high quality, lightweight Italian fabrics and much more modern cuts.

Fun Fact : Hugo Boss was the first clothing company to move production overseas in the 1970s.

They develop their notoriety by using sports sponsorship in Formula 1 and golf. The brand, however, was only popularized in the 1976s when Hollywood stars wore their clothing collection in their films. We find in particular Sylvester Stallone, Michael Jackson, Cameron Diaz and Drew Barrymore.

It began to diversify in the 80s with leisure clothing (sweaters, sweatshirts, etc.) as well as accessories and perfumes .

Today, Hugo Boss is a group specializing in the world of fashion and ready-to-wear that brings together 4 men's lines, 4 women's lines and 3 children's lines under two distinct brands: Hugo and Boss.

Indeed, since 2009, it has marketed a ready-to-wear collection for children from 0 to 16 years old.

Hugo Boss, an iconic logo

It must be one of the most popular logos in the fashion industry. Simple and elegant, it seduces. It is recognized in two eras: before and after 2021.

Indeed, the classic logo was composed of two parts: “BOSS” written in large and capital letters and “Hugo Boss” in smaller, but distributed over the width of the first word.

Today, it's simply “Hugo Boss” with much bolder, completely black letters.

It is added in a subtle way on the clothes, so you can wear the brand's clothes in any situation. Embrace the new dynamic styles from the Boss collection that are more colorful and stand out. They say “to try it is to adopt it”, so it's time to let yourself be tempted by what the brand has to offer.

Porter Hugo Boss

With a slogan such as “Don't imitate, innovate”, we understand that this famous brand likes to differentiate itself and be authentic . What could be better than carrying your values?

At Footkorner , we have favored the children's collection which is far too cute. We particularly recommend the Hugo Boss baby zipped hooded jacket . A regular cut and in gray tones. A dressy jacket, your little one will be in the latest fashion. You can find it in sizes from 6 months to 2 years.

If you are looking for good quality and innovative clothes for your little boy, Hugo Boss is the brand to choose. Especially if he is a fan of superheroes!

Did you know, actor Chris Hemsworth who plays the cult Thor in Marvel is the brand's global ambassador . We know it well, all children want to become a superhero, so this is the opportunity to dress them as their model. It has never been so easy to dress your child!

Hugo Boss is a brand greatly appreciated whether for men or children. Here we have put the focus on the child row. Do not hesitate to seek advice from our great team.